Zero Emission Lab
MARIN is a globally recognised top institute for hydrodynamic and nautical research. They operate as an independent, reliable and innovative knowledge partner for the maritime sector, government and society. With the goal of clean, smart and safe shipping and sustainable use of the sea. By combining different methods they aim to provide solutions of concept development, design and operation.
Together with the maritime sector, MARIN is building a Zero Emission Lab, where they develop the ‘Engine Room of the Future’. With the building of the lab, MARIN is preparing themselves as the maritime sector for the challenge they will face in the maritime energy transition. The objective is to design, build and test prototypes that ensure reliable future operation in realistic conditions.
The research is important and groundbreaking but difficult to explain to a non-technical audience. MARIN needed to find a way to create support outside of the maritime sector within a general and political audience, but still speak to the maritime sector. With animation they wanted to visualise the current problem situation, the operation of the ZEL and the function and value of the research understandably.
MARIN tests ships in various operating conditions. That is why we have created different realistic sailing conditions for different ship types. With extensive research and new techniques, we have made all elements as realistic as possible. By coordinating this with abstract visuals, there was room to communicate a large amount of information.
To empower the animation we have advised and added sound design. The actions that are displayed on screen are brought to live by the added sound effects. In this way every detail is emphasised and the attention of the viewer is catched.
The visualisation of water was an important aspect of the process. With extensive research and new techniques, we tested several ways to visualise water realistically.
In addition to the Dutch and the English version of the animation, we created a social short. For this short, custom texts were added to the video.
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