Convince, explain or sell: your knowledge and our imagination make the video that does it.
Animated video, animated film or animated clip: the words differ, but the question is always the same. Does the video need to convince someone, explain something or sell something?
The answer determines everything that follows: the length, the style, whether it needs a voice-over and where it will play. That is why in the intake we don't ask how long it should be, but what it needs to achieve.
An animated video is rarely too long because of its running time. It is too long because it tries to say too much. Every message that is added makes the others weaker. So we cut, and what remains gets the space.
On top of that, the first five seconds decide whether someone keeps watching. That is where our storyline starts, not with the logo or a company introduction. What goes in and what doesn't, we already discuss in the intake, and we base the proposal on that.
You know your product, your market and your customers. We translate that into a strong concept, a clear storyline and a fitting design. The best result comes from doing that together.
Before the kick-off we do research, and in the kick-off we align it with you and take your input on board. Then we develop concepts and a storyline, make a storyboard and design the first images in the final look. We present those to you, and only once that is agreed does production start. That way you are involved at every step, and there are no surprises at the end.
The same goes for the price. We work with a fixed price based on a clear scope. If the scope changes along the way, you hear beforehand what that costs.
Behind each of these choices lies research: who the viewer is, what they need to remember and where they watch. That way the story and the design truly fit the goal.
As long as the goal requires
We cut until only what is needed remains to convince the viewer, explain something or sell something. We decide that together in the intake, and tailor the proposal to it.
A version per place and audience
From one production we make versions per channel and audience. For Rendement that meant fourteen voice-overs and pay-offs, each for a different group of professionals.
Rendement
CHARACTER ANIMATION WITH VOICE-OVERS
Rendement wanted one video for many different professionals. The publisher had previously developed the 3D character Rendie with us. In the new video Rendie plays the lead, together with a character who represents the professional. With fourteen different voice-overs and pay-offs, Rendement could target the same video at each audience separately. We also made stills for other channels.
Energiesprong
EXPLAINER ANIMATION IN SEVERAL LANGUAGES
Energiesprong had to tell the same story in several countries. The animation follows one home from outdated to net-zero energy. Because Energiesprong is active in the United Kingdom, the United States, Germany, France and Canada, among others, we made several language versions. It was broadcast in a PBS NewsHour report.
Kalpana Systems
ANIMATION AND WEBSITE CONTENT
Kalpana Systems had to explain, in a short time, something that starts at atomic level. The animation builds up from atom to machine and ends with the applications, without a second too many. The same production delivered 4K stills and website content, so the video doesn't sit on the site on its own.
GF Waga
ANIMATION WITHOUT VOICE-OVER
GF Waga wanted a video that works without a voice-over. The animation of the MULTI/JOINT 3000 Plus tells the story with short texts and graphics, edited to the rhythm of the music. That makes it work just as well on a trade show screen as on the website, and in every country.
"Your fantastic artwork helped make our vision understandable! This was extremely valuable in our development process and greatly contributed to securing multiple investment rounds."
“We always enjoy working with you! From start to finish, there's excellent communication, clear agreements, and high-quality production. You're constantly contributing ideas to achieve the best possible result, both creatively and technically."
“By combining your animation skills with our audiovisual expertise, we'll elevate the creative concept to the next level. You'll also deliver the right assets and files on time, and we'll work together to meet the deadline!"
"Working with Studio Analoog was impressive! They are true experts in their field. The final product made a huge impact, which we were able to showcase to state officials and important customers."
%402x.svg){kind=icon}
%402x.svg){kind=icon}
An animated video is rarely watched in just one place. So we build it for the place where it does the work. In concrete terms:
Website. The full version, where someone takes the time to watch.
Social media. A short, vertical version that hits home in the first seconds and works without sound.
Trade show and event. A loop without sound that can also be followed from a distance.
Presentations and sales. A version that supports the speaker rather than replacing them.
Audiences and languages. Different voice-overs, pay-offs or subtitles from the same production.
Stills. Individual images for the website, print and social.
With us, an animated video starts from €10,000 excluding VAT. We don't charge per second but per project: you get a video and the assets to use it everywhere.
2D animated video: from €10,000, 4 to 6 weeks
3D animated video: from €10,000, 6 to 10 weeks
With several versions and deliverables: €12,500 to €20,000, 6 to 10 weeks
All prices exclude VAT and are fixed, based on a clear scope. Want to see the prices of all types of animation side by side? Take a look at animation production.
You will hear from us within one working day. Usually with a few questions, because a budget that makes sense doesn't come from a single email.
After that there are two routes. If you need a number now, we give a rough estimate based on what you have sent us. If you have half an hour, we discuss the project and you then receive a well-founded scope with a matching budget. The second route gives a better answer, and often a different project than you had in mind.
In a hurry? Feel free to call. We do the same the other way round.
Explaining something. Making a process, service or idea understandable. Then take a look at explainer animation production.
Selling a product. Showing what a product changes for the user. Then take a look at product video production.
Presenting your company. Showing what you do and how, for clients, investors or new employees. Then take a look at corporate animation production.
Letting figures speak. Visualising data and proportions. Then take a look at infographic animation production.
